BRANDING WORKSHOP

Book a stand-alone workshop for yourself, your staff or key stakeholders.

A branding workshop is a live, interactive session with your key people. 
 
The purpose of the workshop:

One-Day Format

6 Hour Workshop consisting of 2 3-hour sessions.
Includes a 1.5 hour lunch break plus two 10-minute breaks.
Includes workbook for each attendee.

Topics covered:

  • PURPOSE
  • VISION
  • VALUES
  • AUDIENCE
  • CORE MESSAGE
  • DIFFERENTIATION

Two-Day Format

8 Hour Workshop consisting of 2 4-hour sessions schedules over 2 days.
Includes two 15-minute breaks and workbook for each attendee.

Topics covered:

  • PURPOSE
  • VISION
  • VALUES
  • AUDIENCE
  • CORE MESSAGE
  • COMPETITION
  • PERSONA, ARCHETYPE, AND VOICE
  • DIFFERENTIATION
  • TAGLINE, HASHTAGS

Whether or not you proceed with a brand audit, strategy, and design development, you and your people will leave the workshop with a better understanding of your market, and increased ability to target your audience effectively, and confidently make informed decisions to grow your brand. 

All branding workshops are conducted virtually via teleconference.